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Tag: customers
5 Tips for B2B Social Media Success
Social media marketing is a must for most companies, regardless of how many hurdles the technology may bring. Many people have spoken about the...
Hospitality Trends Come to Retail
As the cannabis industry matures, regulatory restrictions are becoming less stringent, paving the way for dispensaries to operate more like traditional retailers and cannabis...
Missouri’s First Recreational Weekend Was a $12.7M Winner
JEFFERSON CITY, Mo. – During the first weekend of adult-use sales, the average recreational retailer saw more than $70,000 in revenue—eclipsing historical weekend medical...
The Power and Potential of Third-Party Marketplaces
Third-party marketplaces with millions invested in educational content and search engine optimization (SEO) are often the first touchpoints for cannabis consumers. When shopping online...
How to Build Better Budtender-Brand Relationships for Long-Term Success
The cannabis industry is in the midst of having to come to terms with the effects of oversaturation with seemingly countless brands and dispensaries...
The Key to Brand Differentiation
With decreasing stigma and a growing consumer base, demand for cannabis is spiking nationwide. While this is promising news for the industry as a...
21 Acronyms Every Marketer Needs to Know
Does your CTA read loud and clear? Are your KPIs on target? Did you take CPC into account when calculating the ROI on your...
4 Unusual Tips for Growing Your Business
Growing a business isn’t easy and success often depends on diversifying your profit growing efforts. From branding to product development to employee training, each...
3 Unexpected Tips for Increasing the Bottom Line
The cannabis industry is becoming more competitive as new markets, companies, and innovations arrive. The industry was founded on outside-the-box thinking, and imagination and innovation...