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Marketing to the Masses

Intel is one of the largest corporations in the world, and a leading manufacturer of computer microprocessor chips. The company was founded in the...

Packaging That Sells: Boxes, Bags, Cartons, and Jars Do More Than Protect

CANNABIS packaging performs more functions than corresponding collateral in many other consumer packaged goods sectors. Because of a nearly complete absence of traditional advertising and promotional platforms,...

Illinois Celebrates New Year with First Day of Recreational Cannabis Sales

CHICAGO – On January 1, 2020, Illinois became the eleventh state to legalize non-medicinal cannabis sales. Despite product shortages and long lines (which is...

20 Brands With Packaging That’s Outside the Box

While every aspect of the cannabis industry has undergone major changes in the past five years, none have been more radical than those in retail packaging....

How Cannabis Brands Can Be Like Apple: Learn to Succeed Using Brand Equity

The world of cannabis is growing up. Consumers are savvy and sophisticated, and they want more than just being able to buy products they like. Today’s...

The Evolving Cannabis Industry: a 2019 Year-End Review

2019 was an eventful year for cannabis. With states tackling new legalization efforts, developing already existing industries, and adjusting to federal hemp legalization, the...

California Cannabis Patients May Be Receiving Much Needed New Year’s Gift

SACRAMENTO, Calif. – New regulations set to take effect on January 1 in California could help expand access for cannabis patients struggling to keep...

Executive Profile: Stephen Mueller, Founder and CEO of Mile High Labs

More than a few iconic technology companies were launched in Silicon Valley garages by scrappy tech geeks with a vision and some science and...

FDA, DEA Seize 44 Websites Selling Illicit THC Vaping Cartridges

SILVER SPRING, Md. – The U.S. Food and Drug Administration and the Drug Enforcement Administration seized forty-four websites offering to sell illicit vaping cartridges...

Instagram Says No Vape Ads for Influencers

MENLO PARK, Calif. – Social media platform Instagram announced on Wednesday that it would no longer allow social media influencers on the platform to...

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