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Tag: Featured Story
Increasing Sales Through Better Cannabis Product Packaging
Jessica Bernardo had a problem. The energetic founder and chief executive officer of Canna Bath was disappointed in the company’s sales volume and having...
Lights, Camera, Cannabis: Celebrities Cash In!
When consumers spend their hard-earned dollars, do they really buy into images of sweaty yet existentially handsome Matthew McConaughey trail-running through a primordial forest...
California’s Legal Cannabis Market Bogged Down by Black Market
BOULDER, Colo. – Cannabis industry market data research firms BDS Analytics and Arcview Market Research have released a new report titled California: Lessons from...
The Highs and Woes of Medical Cannabis Reciprocity
More than two million Americans turn to medical cannabis to help them manage debilitating diseases, chronic pain, post-traumatic stress disorder (PTSD), and other conditions,...
Decoding the New and Veteran Cannabis Consumer to Increase Sales
For an industry that was born in backwoods and back rooms across the United States, it didn’t take long for cannabis to become a...
In-store Promotions Create Brand Loyalty
When it comes to launching any new retail product, branding, awareness, and education are essential for success. This is especially true for one of...
CannTrust Stock Prices Tumble as Regulators Find Additional Violations
Stock prices for CannTrust Holdings Inc. tanked on news that the Canadian cannabis producers were found to have violated cultivation regulations for the second...
Progress for the Cannabis Industry on Banking?
Although the cannabis industry is experiencing unprecedented growth, there still are obstacles preventing the it from reaching its true economic potential. One of the...
The Point of Sale Is Your Point of Success
In Touchpoint #6 of the Customer Journey series, we welcomed you to the heart of the shopping experience—The Showroom. This is the confluence of...
Leveraging Dispensary Data: It’s a Treasure Trove of Information
Too many operators focus on a few bottom-line numbers and make big decisions without understanding the elements that make up a performance metric. “Our...
