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Tag: Featured Story
The Key to Brand Differentiation
With decreasing stigma and a growing consumer base, demand for cannabis is spiking nationwide. While this is promising news for the industry as a...
Solventless Concentrates Are Worth Their Weight in Gold
Today’s legal cannabis industry enjoys a wide variety of product types that meet a broad range of consumer interests. And for the concentrate connoisseurs,...
Fall 2022 Dispensary Buyers’ Guide
This ain’t your grandpappy’s weed marketplace.
Gone are the days of boys’ club stoner culture where high amounts of THC were the sole consideration in...
The American Voter Supports Cannabis Business Banking Access
WASHINGTON, D.C. - A new poll has revealed a majority of American voters support allowing legal cannabis businesses to access banking services. The survey,...
Picking the Perfect Dispensary Point-of-Sale (POS) System
A point-of-sale (POS) system is a central feature of any dispensary's operation. With the rise in ecommerce and delivery, the cannabis industry is becoming...
Tailoring Retail Spaces to Demographics
“If you try to be all things to all people, you won’t be anything to anybody.” For product brands, this old adage has felt...
5 Ways to Build a Better Board of Directors in Cannabis
Your board of directors should be a group of seasoned professionals who represent the strategy, direction, and growth behind your company. The group will...
Got Luxury Products? Target Millennials
Now is the time for cannabis brands to prioritize and engage millennials with long-term, luxury aspirations in mind. The consumer group born between 1981...
Laboratory Potency Inflation Erodes Trust and Credibility
Casual consumers typically don’t think about potency inflation. When a person legally buys a consumable product at a store, they trust the information printed...
A Guide to Surviving the Valley of Death
While it is often said history is an excellent teacher, can the history of established markets help protect cultivators’ businesses in emerging markets? As...