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A hand moves a chess piece on a wooden chessboard, symbolizing strategic planning in cannabis public relations and earned media.

5 Essential Strategies from Leading Cannabis PR Agencies

As the cannabis industry matures, PR and marketing demand greater discipline, credibility, and accountability. We asked a group of respected agencies to share what operators need to know about earned media, attribution, trust-building, and sustainable growth and how to make smarter decisions in a regulated market.
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Maverick PR on Trust, Patience, and Credibility in Regulated Markets

Maverick Public Relations focuses on long-term credibility in cannabis communications, emphasizing trust, data-driven strategy, and disciplined storytelling in highly regulated markets.

How to Get Media Coverage: PR Strategies That Work

According to Muck Rack’s State of Journalism 2024, 46 percent of journalists receive more than thirty pitches per week; 49 percent say they seldom...

7 Secrets for Successful Cannabis PR Campaigns

A strong public relations (PR) strategy can elevate a brand, strengthen consumer trust, and address the unique challenges cannabis companies face every day. But...

Maverick Public Relations Opens Offices in New York City

NEW YORK — Maverick Public Relations (MPR), a boutique communications agency specializing in the sustainable technology, clean energy, biotech, agribusiness, and cannabis sectors, has established...

Maverick Public Relations Adds Neurofeedback as Staff Benefit through Innovative Partnership with Parker Neurofeedback,...

DENVER — Maverick Public Relations, a boutique communications consultancy located in Denver with a nationwide client base, is partnering with Parker Neurofeedback, LLC to...

Maverick Public Relations Founder Shawna Seldon McGregor Honored as a Top Woman Leader in...

NEW YORK CITY — Maverick Public Relations Founder & CEO Shawna Seldon McGregor received the Green Market Report Women’s Leadership Award for Public Relations...

Award-winning Strategic Communications Expert Shawna Seldon McGregor Launches Maverick Public Relations

DENVER — Shawna Seldon McGregor announced today the formation of Maverick Public Relations, a Denver-based communications consultancy that specializes in biotech, health & wellness, agribusiness, sustainable technologies,...

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