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Tag: Rusty Wilenkin
Old Pal Taps Nabis for Exclusive Distribution Partnership to Bolster Footprint Across California’s Cannabis...
SAN FRANCISCO --
Nabis, the leading licensed cannabis wholesale platform in the world’s largest legal cannabis market, today announces an exclusive distribution partnership with multi-state...
To Create Fans, Give Cannabis Branding a ‘Soul’
We’ve said it many times on these pages: A brand is more than the sum of its collateral parts. Logo, packaging, marketing materials, advertising...
Value Brands Capture a Growing Market Segment
Legalization in any state invariably begins with a rush of brands launching products they believe will appeal to the coveted upscale shopper. But as...
How Successful Cannabis Executives Keep Their Team Motivated and Engaged
We know business leaders in the cannabis space are often expected to wear many hats, but one can only get so far on their...