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Tag: Facebook
Executive Insight on Expansive Rollout with Bryan Gerber
Bryan Gerber knew nothing about commercial politics and little about the cannabis industry when he began considering the rolling paper industry in 2018. But...
Meta Allows CBD Advertising
MENLO PARK, Calif. – Hemp and CBD product manufacturers and sellers are blocked from three fewer advertising channels after Meta Platforms Inc.—parent company of...
Navigating the Weird World of Cannabis Social Media
Brands rely heavily on social media to raise awareness. With relatively low overhead costs and the potential for considerable reach, a robust social media...
How to Avoid and Work Around Banned Social Media Accounts
As one of the most powerful social media platforms, Instagram is a major opportunity for cannabis businesses to find and interact with their target...
5 Tips for Successful Social Media Campaigns
In a recent virtual workshop for young cannabis entrepreneurs, I said, “You don’t sell a product. You sell a promise; a feeling.” A few...
Instagram Says No Vape Ads for Influencers
MENLO PARK, Calif. – Social media platform Instagram announced on Wednesday that it would no longer allow social media influencers on the platform to...
Lowell Herb Co. CEO David Elias Builds a Bull Market Out West
For all the talk about vertically-integrated companies with deep pockets moving in to dominate the cannabis industry, leave it to a lean-and-mean upstart with...
‘Hemp is Legal’ Challenges Facebook Ad Policy
PHOENIX, Ariz. – Nonprofit trade group Hemp Industries Association, has partnered with cannabis industry stakeholders Hoban Law Group, CBD product company Bluebird Botanicals, and...
Embrace Social Media to Tell Your Brand’s Story
In a 2015 global research work, marketing professor Neil Granitz of California State University Fullerton wrote about the ways in which people interpret their...
TheWeedTube Rolls Out New Mobile App On 4/20
Platform Founded by Group of Deleted YouTubers in Response to Censorship
Gives Creators a Safe Place to Celebrate Cannabis and Upload Content
LOS ANGELES (March 28,...