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The Product Experience Begins Before the Package Opens

Before consumers read a label or try what’s inside, they have already begun judging a product’s quality, credibility, and value. Packaging strategist Kary Radestock explains how materials, structure, texture, and opening mechanics create the first product experience and why successful cannabis packaging makes a promise the product can actually keep. The strongest designs don’t merely attract attention on the shelf; they build confidence in the consumer’s hands.
Maison Bloom Hippo Premium Packaging Pac Global Awards

Hippo Premium Packaging Honored with Prestigious Pac Global Packaging Award

SAN DIEGO, Calif. --  Hippo Premium Packaging, a leading provider of innovative and sustainable packaging solutions, received a prestigious Pac Global Packaging Award for their outstanding...
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Packaging: Beyond the Aesthetics

Brands long have recognized the importance of packaging as a means of conveying their ethos, brand promise, and moral compass. Packaging plays a significant...
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Packaging: Where Artistry Meets Innovation

Step into a cannabis retail store, and you’ll find one of several scenes. You may see shelves and display cases filled with eye-catching, colorfully...
Hippo Sustainable Packaging

Hippo Unwraps New “Earth Friendly” Sustainable Packaging Collection

LAS VEGAS -- Hippo Premium Packaging (www.hippopackaging.com), the award-winning provider of custom packaging and branding solutions to the cannabis and hemp industries, announced it...
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Packaging Responsibly for Compliance and Public Opinion

Recently, the State of New York proposed new rules governing the packaging of cannabis products as it readies for legal adult-use sales. Labels will...
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Packaging: The Finishing Touch

Product packaging is an extremely important element in expressing a brand. Consumers touch and feel it, they judge it, and they form a deeper...
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Supply-Chain Disruptions Hit Cannabis Packaging

The pandemic has forced businesses to reexamine their operations and make tough but necessary changes to their business models. Many suppliers shut down or...
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How the Pandemic Is Influencing Packaging Design

Something must have happened to people during the pandemic. I think being cooped up has caused some creative types to let their minds wander,...
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Kary Radestock Celebrates Hippo Premium Packaging’s Birthday in Canna Years

According to the American Kennel Club (AKC), Hippo Premium Packaging is now thirty-eight years old—in dog time. But don’t try to do the math....

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