Tag: Featured Story

From ASTM safety standards to terpene-driven flavor trends, cannabis vapes are evolving fast. Industry experts share how brands are tackling hardware risks, formulation challenges, and shifting consumer preferences to create safer, better-tasting products.

Google’s AI overviews are reshaping how cannabis brands get found online. Traditional SEO isn’t enough anymore. Here’s how GEO strategies can keep your content in front of customers — even in a zero-click world.

Alta New York combines elevated design with family legacy to create a dispensary experience rooted in heritage, hospitality, and community impact in the heart of Manhattan.

Modern cannabis hardware is merging fashion with function. Brands are elevating design aesthetics to appeal to a new wave of tech-savvy, style-conscious consumers demanding beauty and performance in one sleek package.

For 88 years, cannabis prohibition has been propped up by fear, falsehoods, and prejudice. Today, most Americans support legalization — and the clock is ticking on this failed policy.

These surprising cannabis-infused snacks — savory, sweet, and sometimes strange — deliver serious flavor, functional effects, and a fresh twist on the traditional edible.

Aaron Smith will step down as NCIA’s CEO on August 15 after fifteen years leading the cannabis industry’s oldest and largest trade association.

Infused joints and multipacks are stealing the spotlight this summer as brands lean into flavor, convenience, and consistency — proving pre-rolls are no longer an afterthought, but a powerhouse.

Tech-native and brand-savvy, Gen Z cultivators are blending innovation with authenticity to shape a new narrative in cannabis growing.

Women across the cannabis industry are redefining leadership, overcoming systemic barriers, and building a more inclusive, purpose-driven future.