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How Cannabis Brands Can Win Women’s Trust

As competition for consumers heats up and margins continue to erode, it’s never been more important for brands to understand their consumers. No longer...
Dr. Chanda Macias outside congressional office building advocacy cannabis rights

Dr. Chanda Macias: Championing Cannabis, Women’s Empowerment & Healthcare

“The world would look like peace if cannabis were legalized internationally,” said Chanda Macias, PhD, a biomedical researcher, medical cannabis trailblazer, and passionate advocate...
Scientist conducting cannabis research in a greenhouse, analyzing plant health and post-harvest processes.

Optimizing Cannabis Quality: Science-Based Post-Harvest Techniques

For years, federal prohibition has stifled the cannabis industry, restricting the scientific research needed to deepen our understanding of an incredibly complex plant. But...
Elon Musk by Zack for Ministério Das Comunicações

Weed for Warriors Calls on Elon Musk and DOGE to Reform California’s Budget, Cannabis...

SACRAMENTO, Calif. — The Weed for Warriors Project, a social justice organization advocating for veterans' access to cannabis, is urging Elon Musk and the...
Two women browsing cannabis products in a well-lit dispensary, examining glass jars of flower and extracts on illuminated shelves.

How to Get Media Coverage: PR Strategies That Work

According to Muck Rack’s State of Journalism 2024, 46 percent of journalists receive more than thirty pitches per week; 49 percent say they seldom...
Close-up of a person holding a DaVinci vaporizer with a carbon fiber finish, showcasing its sleek design and LED display.

2025’s Must-Have Vapes: Top Brands & Game-Changing Tech

Vape pen sales in the United States reached $4.3 billion in 2023 and, after all sales are tallied, likely will have eclipsed $5 billion...
Business professionals shaking hands in an office, symbolizing successful dispute resolution through mediation.

Resolving Disputes without Lawsuits

In the dynamic cannabis industry, disputes are not uncommon, but traditional litigation often proves too lengthy, costly, and adversarial to meet the needs of...
Illustrated hands holding megaphones against a blue sky, symbolizing cannabis PR and strategic communication in the cannabis industry.

7 Secrets for Successful Cannabis PR Campaigns

A strong public relations (PR) strategy can elevate a brand, strengthen consumer trust, and address the unique challenges cannabis companies face every day. But...
A thoughtful professional woman in a green turtleneck against a vibrant yellow background, symbolizing strategic financial planning and future growth.

How 401(k) Plans Can Boost Employee Retention in the Cannabis Industry

Despite an increase in market growth, the cannabis industry continues to grapple with a stagnant job market. Over the past three years, according to...
customer at a cannabis dispensary taking advantage of a loyalty program

The Key to Repeat Customers: Implementing a Dispensary Loyalty Program

Historically, customer retention at dispensaries is sub-optimal, making the issue a continuing concern for operators nationwide. A Happy Cabbage study found over a five-year...

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