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Tag: Featured Story
Sales and Marketing Are Not the Same Thing
Although often linked in job titles, company divisions, and corporate reports, sales and marketing are related, but not identical, concepts. Ultimately, the two have...
Striving for Sustainability with Aeroponic Growing
Cannabis is an incredible plant that can be grown in a tiny pot or spread freely across mountains in the wild. Over the years,...
10 Commandments of Perfect Packaging for Cannabis
Consumers, retail buyers, and marketers are putting more emphasis on brand presentation than ever before, with the results often playing a large role in...
Idaho Bucks International Trend, Increases Criminal Penalties
BOISE, ID. – In 2022, Idaho arrested an estimated 4,992 individuals for cannabis possession, marking the third consecutive annual increase. This year, if state...
The Snowball Effect of Unpaid Bills
“The check is in the mail” appears to be the new mantra of the United States cannabis industry. While delinquent payments sadly have been...
Park Social Wears Art Deco Well
With beautiful beaches and sprawling trails, a rich maritime history, and an Art Deco architectural theme that serves as the town’s connecting ribbon and...
Packaging: Containing Your Brand
They say you can’t judge a book by its cover, but packaging often makes or breaks retail sales. Brands spend months cultivating gorgeous flower...
Planet 13 Sues Snoop Dogg’s Casa Verde Capital for $16.5M+
LOS ANGELES – Planet 13, the Las Vegas-based multistate operator known for its wildly creative dispensary designs and marketing spectacles, is suing Snoop Dogg’s...
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Let’s Make 2024 an Authentic Year
With the new year underway, I look back on 2023 with pride—not just for the many accomplishments of my team, but for the industry...
Dialing in Your Grow Lights
Grow lights can never truly replace the sun, but they can get pretty close. For many cannabis cultivators, a properly optimized lighting solution is...