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Tag: Caliva
Creating the Perfect Budtender
Often referred to as budtenders, employees who interact directly with dispensary customers are the face of the industry. They shape the consumer experience. Managers...
Top 50 Cannabis Employers of 2019
mg Magazine’s second annual Top Cannabis Employers report celebrates exceptional cannabis companies and the people behind them. Each year, during a long, exacting process,...
Cannabis Career Watch | New Hires and Promotions July 12, 2019
Scott Coffman, co-founder of the brand cbdMD, has been appointed co-chief executive officer at cbdMD, Inc. He will share CEO duties with Martin A....
Jay-Z Jumps into the Cannabis Game with Role at Caliva
SAN JOSE, Calif. – Cannabis company Caliva announced today that hip hop legend Jay-Z will join the company, with the title of chief brand...
Second Annual Hall of Flowers Only Days Away
Coming April 30 to May 1, 2019, the second annual Hall of Flowers at Sonoma County Fairgrounds in Santa Rosa, California, will bring cannabis...
Next Generation Marketing: How to Utilize Brand Ambassadors
In the ever-evolving landscape of cannabis, market competition is becoming fiercer. To stay ahead of the curve, many companies are turning to marketing tactics...
Making the Message Memorable: Marketing Tips for a Highly Regulated Industry
In a highly competitive industry, memorable brands win. Creating a lasting impression in consumers’ minds requires no small amount of outside-the-box thinking—not necessarily “out...
Growth Spurt: How San Jose’s Caliva Grew 300 Percent in One Year
CALIVA is much more than a typical dispensary. The San Jose, California, shop, ranked the number-one dispensary in the nation by Business Insider, embraces...
Eaze Does It
What started as a delivery service has branched out into education, data analysis, and trend-watching.
Thanks to Amazon, today’s consumers expect to have goods delivered...