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Tag: Featured Story
Lift Toronto Programming Tackles Difficult Issues
Professionals have many reasons for attending cannabis events both domestically and internationally. The obvious: expanding business into new markets, meeting clients in person, and...
Is Hemp is a Threat to the Tobacco Industry?
For decades, the tobacco industry has been a worldwide behemoth, racking up billions of dollars in revenue and boasting marketing with a far-reaching impact...
Packaging: Where Artistry Meets Innovation
Step into a cannabis retail store, and you’ll find one of several scenes. You may see shelves and display cases filled with eye-catching, colorfully...
You Can’t Judge a Book by Its Cover … or Can You?
“You can’t judge a book by its cover.”
I can vouch for that. I’ve read some truly terrible books encased in gorgeous jackets. Sadly, I’m...
The Disruptive Beverage Maker That’s Bubbling with Originality
Perhaps more than any other consumer-packaged-goods form factor, the beverage category has a tendency to follow trends. The once-fringe sparkling water brand LaCroix capitalized...
5 Steps You Can Take To Discourage Illicit Cannabis Operators
From cultivation to retail sales, illicit operators are undercutting legal businesses that pay steep licensing fees, jump through ever-changing regulatory hurdles, and contribute significant...
Navigating the Weird World of Cannabis Social Media
Brands rely heavily on social media to raise awareness. With relatively low overhead costs and the potential for considerable reach, a robust social media...
9 of the Latest AI Tools for Cannabis Marketers
Artificial intelligence (AI) is beginning to feel like the next seismic technological shift, steadily pouring into every facet of modern life—business, art, education, politics,...
Feds Allege $60M Industry Ponzi Scheme and Shut Down WeedGenics
WASHINGTON – Two individuals behind the company WeedGenics are accused of running a Ponzi scheme and spending tens of millions of dollars on luxury...
Fighting for Proper Compensation as a Black Content Creator
Eight seconds. Frighteningly, a recent study from Microsoft found that the average human attention span has dropped by 25 percent over the last few...