© 2025 Incunabulum LLC. All rights reserved. mg Magazine is a registered trademark of Incunabulum LLC. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Incunabulum LLC.
Tag: marketing
Leadership: Where Style Meets Innovation
Of the many things we’ve learned about American cannabis consumers since the dawn of adult use, one of the most significant is they place...
Sales and Marketing Are Not the Same Thing
Although often linked in job titles, company divisions, and corporate reports, sales and marketing are related, but not identical, concepts. Ultimately, the two have...
7 Cannabis E-Commerce Providers
Global ecommerce sales jumped from $4 trillion in 2022 to $6.3 trillion in 2023, largely thanks to the pandemic-fueled uptick in online shopping that’s...
The Essential Guide to Email Marketing in 2024
Despite proclamations about the next seismic shift in business technology disrupting everything you know, email marketing remains at the top of the food chain...
Rumors of 280E’s Death Were Greatly Celebrated at MJBizCon 2023
LAS VEGAS – Conference organizers love inserting a pithy catchphrase like “dare to grow” to curate an event’s atmosphere, but palpable optimism that the...
Unlocking Profits: Data Isn’t Too Expensive. In fact, It’s Highly Profitable
In today's fast-paced digital landscape, data reigns supreme. It's the oil that lubricates the gears of modern business, providing insights, trends, and opportunities that...
Defying Digital: The Resilience of Print Advertising in the Modern Age
The average person spends more than six hours online each day. Who has time to read magazines?
It turns out a lot of people still...
Trade Shows: Why the Best-Laid Plans Are Subject to Change
I have attended, worked, or spoken at 190 cannabis trade shows, expos, or events. While that may sound like a lot, it’s really not...
The Brand Marketing Struggle Is Real
Every category of brand marketing has its challenges, but cannabis brands may have the most difficult path to success. Pharmaceutical ads in national print...
Negligent Storytelling: The Heart of Cannabis Marketing Failures
Despite its many challenges, cannabis is supposed to be one of the most exciting industries in the modern age.
And make no mistake, safe access...
