Tag: advertising
The Smart Design Secrets of Cannabis Merchandising in 2023
Cannabis retail is a tough business these days. In established markets, retailers are up against price compression, oversaturated markets, and competition from illicit operators....
Defying Digital: The Resilience of Print Advertising in the Modern Age
The average person spends more than six hours online each day. Who has time to read magazines?
It turns out a lot of people still...
Meta Allows CBD Advertising
MENLO PARK, Calif. – Hemp and CBD product manufacturers and sellers are blocked from three fewer advertising channels after Meta Platforms Inc.—parent company of...
The Brand Marketing Struggle Is Real
Every category of brand marketing has its challenges, but cannabis brands may have the most difficult path to success. Pharmaceutical ads in national print...
Feds Signal Delta-8 Edibles Crackdown in New Warnings
SILVER SPRING, Md. – The federal government is cracking down on delta-8 edibles that resemble popular snack foods, according to letters two agencies sent...
Navigating the Weird World of Cannabis Social Media
Brands rely heavily on social media to raise awareness. With relatively low overhead costs and the potential for considerable reach, a robust social media...
MediaJel & Statara Announce “DemoGraph-NY” for Advertising Compliance with New York State Cannabis Control...
NEW YORK --
MediaJel, Inc., the leading digital marketing platform for regulated industries and Statara Solutions, LLC, the leading data and marketing solutions provider for...
11 Collaborations Done Right
The past few years have seen a surge in brands from a wide variety of industries partnering to share and cross-pollinate audiences. Mainstream consumer...
Aureum Life: Swedish cannabis company first in the world to advertise cannabis on Twitter
STOCKHOLM --
The information campaign that the Swedish cannabis investment company started on Twitter last week included a short film on how accessible medical cannabis...
Cannabis beverage brand Cantrip first to become certified by Twitter as an active advertiser
BOSTON -- Cantrip, Inc. ("Cantrip", or "the Brand"), a leading startup cannabis-infused beverage company, became on Wednesday the first cannabis company certified with an active...